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It is practical to view a MOOC as an “event” that happens within a specified time frame and requires significant media components as part of the delivery model. Advance planning is essential for a successful MOOC development and delivery process.

Key steps include:

  • Researching the market to gauge audience interest
  • Determining marketing channels
  • Testing the MOOC platform
  • Developing content, media, activities and assessments, based on a learning design
  • Producing the content, then annotating and tagging it for discoverability
  • Training faculty for video delivery
  • Training the support team for online mentoring and learner support
  • Publicising the MOOC

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A Policy Brief on MOOCs Copyright © 2015 by Commonwealth of Learning is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License, except where otherwise noted.

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